Brisbane website, Dans' Rants, Marketing, Media

Outrage Puppet

Hardly a day goes by when mainstream (or alt) press, facebook or twitter doesn’t report some event, quote or photo that promotes feeling of outrage, sufficient to stir the emotions, galvanising us to share or retweet some sound bite, MEME image or story. Whether innocuous or deliberate, wether reported about someone important or someone that… Continue reading Outrage Puppet

Brisbane website, Martial Arts

Out of balance…and not knowing it!

I dusted off the Dogi the other night (it’s been a while) and paid a visit to Redlands Aikido to share some thoughts on stability (thanks for the invite Clem). Whilst I didn’t go the full toppling biomechanics. We worked on the idea that as long as the Tanden (Centre of Mass) is inside our… Continue reading Out of balance…and not knowing it!

Brisbane website, Marketing, Strategy, Website

Consumer decision making process

It takes a long time for a prospect to actually make the decision to buy a product or service. There are several processes they go through, and at each step there is a funnelling, or more correctly a loss, of prospects. This is called the consumer decision making process. If you understand your customer you… Continue reading Consumer decision making process

Brisbane website, Business solutions, Strategy

Turing your hobby into a business

It’s an attractive idea isn’t it?, take something you really enjoy doing and turn it into your career. The trouble is a dream turned into reality can sometime become a nightmare. Somewhere in the process it could also takes away the very thing you love,  by taking al the fun out of it…but this need… Continue reading Turing your hobby into a business

Brisbane website, Business solutions, NAS backup

When was your last backup?

When was your last backup? If you answer is anything longer than an hour ago  you probably don't have an effective backup strategy! If you can't remember when you ast did a backup hope to it and do something about it right now. For many a USB thumb drive or external hard drive is the… Continue reading When was your last backup?

Brisbane website, Search Engine Optimisation, Website

Your websites most important visitor is not a person

Most web design starts with layout images and thinking about what your customer might be looking for and trying to provide that. However there is another regular visitor  thats far more important....google! Google decides if your website is going to be on the High St of the internet or in a backwater village somewhere. If… Continue reading Your websites most important visitor is not a person